They’re everywhere, aren’t they? Millions of bloggers who seem to make money in their sleep. Online rock stars who travel the world, work a 4-hour week, and make seven figures a year. It happened to them, and it can happen to you!
Or, can it?
Well, yes and no.
The thing is — if you want some extra money and more fun in your life, you’re in luck! Blogging can be a way up for you. It can provide you with opportunities, get you noticed, and even grow your income. The one thing to keep in mind is — it all depends on what type of blogger you decide to be.
When I graduated from journaling to writing a formal blog, I had a lot to learn. I knew nothing about writing for an audience. My early posts looked like I basically moved my journal from my sock drawer to my computer. But I was a happy Hobby Blogger. I found my voice and enjoyed getting acquainted with interested readers.
Once I realized that people were profoundly influenced by what I wrote, I wanted a deeper connection with the audience I was building. I started writing for other blogs and mainstream publications. As more people read my words, I saw opportunities to offer more than just my blog posts. I created coaching programs and online products that people wanted to buy from me. I grew into a Side-Hustle Blogger. And I started to make money with my blog.
Eventually, the notoriety I picked up from my publications earned me clout in my job search. Employers started reaching out to me based on my reputation as a contributor at Huffington Post, Business Insider, and Entrepreneur Magazine. I became a Career Blogger when I accepted a marketing position at a yacht club on the Texas coast. Now I get paid to write my employer’s blog — AND I enjoy my added income as a Side-Hustle Blogger.
Am I a millionaire? Nowhere near.
Am I a full-time entrepreneur? Not yet.
Do I have money to tour the pyramids in Guatemala, hike the Grand Canyon, and enjoy a bottle of Cristal when I want? You bet I do. (And yes, I’ve done all three.)
My blogging lifestyle gave me access to the good stuff.
Depending on what you want from your blog, your approach will vary. You’ll reap rewards in proportion to your efforts. Here are five ways to blog and create the lifestyle and income level you truly want.
1. The Hobby Blogger
You work a full-time job, and you blog for the fun of it. You love to write. You find the time to spend on your blog just because it makes you happy. You’re not looking to get paid or have your name up in lights. As a Hobby Blogger, you make up the 80% of bloggers who spend a couple of hours a week on their blog. You want a way to tell your story like it’s nobody’s business. You create your ideal situation when you’ve got a voice and are being heard.
2. The Side-Hustle Blogger
You’ve still got your day job, but you blog on the side to earn extra money. Your blog brings you customers for what you’re selling on your website. Whether it’s for vacation, a purchase you’re planning, or padding your savings account, you love having the added income. You know it takes work to make money with your blog, and you put in at least 20 hours a week blogging outside of your job. But knowing you’ve got plenty takes a load off your mind. Side-Hustle Bloggers appreciate the security of their nine-to-five income and use their blogging money to create the lifestyle they want outside of work.
3. The Freelance Blogger
You write other people’s blogs and get paid for it. You’re an independent contractor who loves to call the shots. Freelance Bloggers work hard to find available work and keep up with the demands on their creativity. As a result, they enjoy the independence their lifestyle affords them. Even though you may never retire in the lap of luxury, as a Freelance Blogger, you’re free to work wherever you please. Adventure and autonomy motivate you onward.
4. The Career Blogger
You get to write blogs as part of your job. You’re in a career field like marketing or communications, and you write for the organization you work for. You’ve got a great job and you love what you do. You get to write for a living. As a Career Blogger, your writing income is guaranteed. You want time to enjoy other pursuits after 5:00. Career Bloggers build the life they want by accumulating free time.
5. The Entrepreneur Blogger
You labored for years to join the 5% of other bloggers who support themselves full-time with an online business. You’re a serious professional who doesn’t wimp out when it comes to doing your work. You figured out how your blog contributes to the success of your business. As an Entrepreneur Blogger, you’re not just blogging for fun or money. Your blog has become your lifestyle. Entrepreneur Bloggers grow their income by investing wholeheartedly in their lifestyle business.
Can I be honest with you for a second? Blogging is a great way to get more out of life. Whether you want extra cash, more good times, or a louder voice, you can become the type of blogger who achieves what you want. It’s a simple solution. But it’s not at all easy.
The truth about making money blogging is that — it takes work. I’m not going to lie to you. Even creating more free time in your life takes effort. I know what it’s like to put in some overtime. But I’m here to tell you — it’s worth it.
Building the lifestyle and income level that you want is an investment. It’s the one investment in yourself that truly makes a difference.
Chasing your dream to invest in yourself means you’re committed to what’s important to you. And who better to look out for you but — you?
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